Salesfloor Intelligence · Pilot · 2026
An app on a phone that listens to the conversation already happening, extracts the data the floor has always generated, and hands it back as something ownership can actually use.
Pilot program · Ed Morris Kia · 4 stores · 21 agents · ~75 conversations/day
Cost / conversationi
8¢
Transcription + extraction combined. Less than a coffee.
Audio retainedi
0sec
Original audio destroyed within minutes. Only structured data kept.
Paybacki
4deals
Closer pays for itself in four recovered sales per month.
A conversation in, a follow-up out.
i
Agent taps record before the customer sits down. Audio streams at 128 kbps — or records locally if wifi is weak.
ii
Deepgram Nova-3 converts speech to text within 300ms — speaker-separated, punctuated, searchable.
iii
Claude Haiku 4.5 pulls a structured profile every 30 seconds. Family, budget, trade-in, blocker, sentiment.
iv
Lead scored hot, warm, or cold with confidence. Agent graded on discovery, objection, closing, upsell.
v
Post-interaction briefing to the agent. What was missed. What to say next. What the top closers did differently.
vi
When a matching vehicle arrives, the AI drafts a personalised note from the original agent. One tap to send.
The honest comparison. Gong and Chorus are great — at calls that happen over the phone.
| Capability | Gong | Chorus | Closer |
|---|---|---|---|
| In-person floor conversations | ✗ | ✗ | ✓ |
| Phone & video calls | ✓ | ✓ | Roadmap · phase 2 |
| Built for automotive retail | ✗ — SaaS / B2B | ✗ — SaaS / B2B | ✓ — ground up |
| Inventory-aware follow-up | ✗ | ✗ | ✓ — MarketCheck sync |
| Price-gap intelligence | ✗ | ✗ | ✓ |
| Audio deleted after processing | Audio retained | Audio retained | ✓ — zero retention |
| Commission attribution ledger | ✗ | ✗ | ✓ |
| Apple Watch coaching taps | ✗ | ✗ | ✓ — phase 2 |
| Starting price / seat | ~$1,200/user/yr | ~$1,000/user/yr | $4.5K/store · all-in |
"First thirty days, Closer gave me a dashboard showing $504,000 in revenue my floor had left on the table. I'd never even thought to ask the question."
Five tiers, built for independents, groups, luxury, and franchise enterprise.